Art Direction  —  Motion    Branding — 2016

 

Brand Stories is a video format design for La7 tv channel, the purpose is to tell the genesis of the most iconic brands of our times by using assets, mainly photographic, of their archives. Beside the concept I developed a pilot episode and the design of a template for the creation of the all series. 

The design is inspired by modern UI and is the result of the overlap of a series of grids and geometric elements and designed to be easily serializable in production.

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